{"id":3657,"date":"2020-02-18T08:20:42","date_gmt":"2020-02-18T07:20:42","guid":{"rendered":"https:\/\/finalcall.travel\/da\/?p=35908"},"modified":"2020-02-18T08:20:42","modified_gmt":"2020-02-18T07:20:42","slug":"scandic-introducerer-nyt-hotelbrand","status":"publish","type":"post","link":"https:\/\/finalcall.demowebprojects.com\/se\/2020\/02\/18\/scandic-introducerer-nyt-hotelbrand\/","title":{"rendered":"Scandic introducerer nyt hotelbrand"},"content":{"rendered":"<p><strong>Scandic lancerer i dag et nyt hotelbrand kaldet \u2019Scandic GO\u2019. Det nye brand vil tilbyde et mere str\u00f8mlinet hotelkoncept i det voksende \u00f8konomisegment. Med Scandic GO sigter hotelk\u00e6den mod at etablere et st\u00e6rkt netv\u00e6rk i forskellige byer i samtlige nordiske markeder. Scandic vil indledningsvis lancere fire hoteller under det nye Scandic GO-brand \u2013 to i Stockholm og to i Oslo. K\u00f8benhavn f\u00e5r sit f\u00f8rste Scandic GO i l\u00f8bet af andet kvartal 2021.<\/strong><br \/>\n<em>\u201dI de store byer har vi set \u00e6ndringer i den m\u00e5de, som nye og tilbagevendende g\u00e6ster bruger tid b\u00e5de p\u00e5 og uden for vores hoteller. Derfor er det netop nu perfekt timing for at udvide vores tilbud og etablere Scandic i et segment, hvor vi ser et stort v\u00e6kstpotentiale,\u201d<\/em> siger Jens Mathiesen, President &amp; CEO i Scandic-koncernen.<br \/>\n\u00d8konomisegmentet inden for hotelbranchen er vokset st\u00f8t i de seneste \u00e5r og forventes at vokse yderligere fremover. Scandics m\u00e5ls\u00e6tning er at v\u00e6re markedsledende i segmentet i Norden \u2013 prim\u00e6rt gennem nybyggerier og overtagelse af eksisterende hoteller. I dag har Scandic en attraktiv pipeline, hvilket indeb\u00e6rer en gennemsnitlig v\u00e6relsesfor\u00f8gelse p\u00e5 cirka 1500 v\u00e6relser per \u00e5r. Med Scandic GO forventes for\u00f8gelsen at kunne stige til 2500-3000 v\u00e6relser per \u00e5r.<br \/>\nScandic GO henvender sig til rejsende, der vil ud og opleve byens mange tilbud, hvorfor restauranter, m\u00f8defaciliteter og fitnesslokaler ikke vil v\u00e6re at finde p\u00e5 hotellerne under det nye brand. Scandic GO vil tilbyde kompakte v\u00e6relser betjent af g\u00e6stens egne, digitale enheder \u2013 alt sammen pakket ind i ungt og urbant design. Ind- og udcheck samt adgang til v\u00e6relserne vil foreg\u00e5 via Scandics app. Videre vil casting fra g\u00e6sternes personlige enheder til tv\u2019et blive prioriteret fremfor en bred vifte af tv-kanaler.<br \/>\n<em>\u201dScandic GO komplementerer vores ledende Scandic-tilbud perfekt. Vi har l\u00e6rt meget fra tidligere projekter, som vi tager med ind i lanceringen af Scandic GO. Jeg er overbevist om, at vores nye hotelbrand vil styrke vores v\u00e6kstpotentiale,\u201d<\/em> slutter Jens Mathiesen.<br \/>\nDe f\u00f8rste fire hoteller vil blive lanceret i Stockholm og Oslo i l\u00f8bet af fjerde kvartal 2020. I Danmark bliver det Scandic Webers p\u00e5 Vesterbro, der rebrandes og -designes som f\u00f8rste Scandic GO. Det sker i andet kvartal 2021.<br \/>\n<em><strong><a href=\"https:\/\/www.facebook.com\/finalcalltravel\/\" target=\"_blank\" rel=\"noopener noreferrer\">F\u00f8lg ogs\u00e5 FinalCall.travel p\u00e5 Facebook, s\u00e5 g\u00e5r du ikke glip af de vigtigste nyheder<\/a><\/strong><\/em><br \/>\n<em><strong>Husk at du kan blive medlem af vores lukkede Facebook-gruppe for alle, som rejser mere end gennemsnittet. Svar blot p\u00e5 de tre sp\u00f8rgsm\u00e5l vi stiller dig ved tilmelding.\u00a0<a href=\"https:\/\/www.facebook.com\/groups\/FrequentTravelerDanmark\/\" target=\"_blank\" rel=\"noopener noreferrer\">Tilmeld dig Frequent Traveler Danmark her.<\/a><\/strong><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Scandic lancerer i dag et nyt hotelbrand kaldet \u2019Scandic GO\u2019. Det nye brand vil tilbyde et mere str\u00f8mlinet hotelkoncept i det voksende \u00f8konomisegment. Med Scandic GO sigter hotelk\u00e6den mod at etablere et st\u00e6rkt netv\u00e6rk i forskellige byer i samtlige nordiske markeder. Scandic vil indledningsvis lancere fire hoteller under det nye Scandic GO-brand \u2013 to i &hellip;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-3657","post","type-post","status-publish","format-standard","hentry","category-featured"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Scandic introducerer nyt hotelbrand - FinalCall.travel Sverige<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/finalcall.demowebprojects.com\/se\/2020\/02\/18\/scandic-introducerer-nyt-hotelbrand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Scandic introducerer nyt hotelbrand - FinalCall.travel Sverige\" \/>\n<meta property=\"og:description\" content=\"Scandic lancerer i dag et nyt hotelbrand kaldet \u2019Scandic GO\u2019. Det nye brand vil tilbyde et mere str\u00f8mlinet hotelkoncept i det voksende \u00f8konomisegment. Med Scandic GO sigter hotelk\u00e6den mod at etablere et st\u00e6rkt netv\u00e6rk i forskellige byer i samtlige nordiske markeder. 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