{"id":3645,"date":"2020-02-12T11:16:20","date_gmt":"2020-02-12T10:16:20","guid":{"rendered":"https:\/\/finalcall.travel\/da\/?p=35862"},"modified":"2020-02-12T11:16:20","modified_gmt":"2020-02-12T10:16:20","slug":"sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm","status":"publish","type":"post","link":"https:\/\/finalcall.demowebprojects.com\/se\/2020\/02\/12\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\/","title":{"rendered":"SAS mist\u00e6nker koordineret angreb p\u00e5 ny reklamefilm"},"content":{"rendered":"

Vi kunne tidligere idag skrive, at SAS har oplevet et direkte shitstorm p\u00e5 sociale medier<\/a>, efter de ig\u00e5r offentligjorde deres nye reklamefilm. Nu mist\u00e6nker SAS at der er tale om et koordineret angreb bag kritikken af kampagnen.<\/strong>
\n“Hvad er virkeligt skandinavisk” spurgte SAS i kampagnen og kom selv med svaret:
\n“Absolut ingenting”
\nL\u00e6s ogs\u00e5: Ny SAS kampagne i voldsom turbulens p\u00e5 sociale medier<\/strong><\/em><\/a>
\nSpecielt den p\u00e5stand fik de sociale medier som Facebook, Youtube og LinkedIn til at koge over.
\nFaktisk kom der s\u00e5 mange kritiske kommentarer og “tommel ned” til videoen, at SAS tirsdag aften valgte at fjerne den nye reklamefilm fra sine kanaler igen.
\n“N\u00e5r vi ser p\u00e5 m\u00f8nsteret og antallet af reaktioner er der grund til at mist\u00e6nke et koordineret angreb p\u00e5 vores kampagne. Vi vil ikke risikere at blive en platform for andre v\u00e6rdier, som vi ikke selv kan st\u00e5 inde for. Derfor har vi for \u00f8jeblikket taget filmen ned fra vores kanaler og vurderer nu n\u00e6ste skridt”<\/em> siger SAS norske pressechef, John Eckhoff til avisen VG<\/a>.
\nInden SAS tog reklamefilmen ned tirsdag aften, s\u00e5 var der kommet over 1.000 kommentarer p\u00e5 Facebook – prim\u00e6rt kritiske samt mere end 13.000 “tommelfinger ned” p\u00e5 YouTube.
\nSelvom SAS har fjernet videoen fra sine kanaler, s\u00e5 kan den dog stadig ses p\u00e5 YouTube<\/strong><\/a>.
\n 
\nF\u00f8lg ogs\u00e5 FinalCall.travel p\u00e5 Facebook, s\u00e5 g\u00e5r du ikke glip af de vigtigste nyheder<\/a><\/strong><\/em>
\nHusk at du kan blive medlem af vores lukkede Facebook-gruppe for alle, som rejser mere end gennemsnittet. Svar blot p\u00e5 de tre sp\u00f8rgsm\u00e5l vi stiller dig ved tilmelding.\u00a0Tilmeld dig Frequent Traveler Danmark her.<\/a><\/strong><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Vi kunne tidligere idag skrive, at SAS har oplevet et direkte shitstorm p\u00e5 sociale medier, efter de ig\u00e5r offentligjorde deres nye reklamefilm. Nu mist\u00e6nker SAS at der er tale om et koordineret angreb bag kritikken af kampagnen. “Hvad er virkeligt skandinavisk” spurgte SAS i kampagnen og kom selv med svaret: “Absolut ingenting” L\u00e6s ogs\u00e5: Ny …<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,9],"tags":[6,14],"class_list":["post-3645","post","type-post","status-publish","format-standard","hentry","category-featured","category-flyselskaber","tag-kampagne","tag-sas"],"yoast_head":"\nSAS mist\u00e6nker koordineret angreb p\u00e5 ny reklamefilm - FinalCall.travel Sverige<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/finalcall.demowebprojects.com\/se\/2020\/02\/12\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SAS mist\u00e6nker koordineret angreb p\u00e5 ny reklamefilm - FinalCall.travel Sverige\" \/>\n<meta property=\"og:description\" content=\"Vi kunne tidligere idag skrive, at SAS har oplevet et direkte shitstorm p\u00e5 sociale medier, efter de ig\u00e5r offentligjorde deres nye reklamefilm. Nu mist\u00e6nker SAS at der er tale om et koordineret angreb bag kritikken af kampagnen. “Hvad er virkeligt skandinavisk” spurgte SAS i kampagnen og kom selv med svaret: “Absolut ingenting” L\u00e6s ogs\u00e5: Ny …\" \/>\n<meta property=\"og:url\" content=\"https:\/\/finalcall.demowebprojects.com\/se\/2020\/02\/12\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\/\" \/>\n<meta property=\"og:site_name\" content=\"FinalCall.travel Sverige\" \/>\n<meta property=\"article:published_time\" content=\"2020-02-12T10:16:20+00:00\" \/>\n<meta name=\"author\" content=\"Flemming Poulsen\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Flemming Poulsen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/finalcall.demowebprojects.com\\\/se\\\/2020\\\/02\\\/12\\\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/finalcall.demowebprojects.com\\\/se\\\/2020\\\/02\\\/12\\\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\\\/\"},\"author\":{\"name\":\"Flemming Poulsen\",\"@id\":\"https:\\\/\\\/finalcall.demowebprojects.com\\\/se\\\/#\\\/schema\\\/person\\\/fe9ae41193699db4a4c1601423d436f7\"},\"headline\":\"SAS mist\u00e6nker koordineret angreb p\u00e5 ny reklamefilm\",\"datePublished\":\"2020-02-12T10:16:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/finalcall.demowebprojects.com\\\/se\\\/2020\\\/02\\\/12\\\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\\\/\"},\"wordCount\":283,\"commentCount\":0,\"keywords\":[\"Kampagne\",\"SAS\"],\"articleSection\":[\"Featured\",\"Flyselskaber\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/finalcall.demowebprojects.com\\\/se\\\/2020\\\/02\\\/12\\\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/finalcall.demowebprojects.com\\\/se\\\/2020\\\/02\\\/12\\\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\\\/\",\"url\":\"https:\\\/\\\/finalcall.demowebprojects.com\\\/se\\\/2020\\\/02\\\/12\\\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\\\/\",\"name\":\"SAS mist\u00e6nker koordineret angreb p\u00e5 ny reklamefilm - FinalCall.travel Sverige\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/finalcall.demowebprojects.com\\\/se\\\/#website\"},\"datePublished\":\"2020-02-12T10:16:20+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/finalcall.demowebprojects.com\\\/se\\\/#\\\/schema\\\/person\\\/fe9ae41193699db4a4c1601423d436f7\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/finalcall.demowebprojects.com\\\/se\\\/2020\\\/02\\\/12\\\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/finalcall.demowebprojects.com\\\/se\\\/2020\\\/02\\\/12\\\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/finalcall.demowebprojects.com\\\/se\\\/2020\\\/02\\\/12\\\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/finalcall.demowebprojects.com\\\/se\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"SAS mist\u00e6nker koordineret angreb p\u00e5 ny reklamefilm\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/finalcall.demowebprojects.com\\\/se\\\/#website\",\"url\":\"https:\\\/\\\/finalcall.demowebprojects.com\\\/se\\\/\",\"name\":\"FinalCall.travel Sverige\",\"description\":\"Travel Smarter\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/finalcall.demowebprojects.com\\\/se\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/finalcall.demowebprojects.com\\\/se\\\/#\\\/schema\\\/person\\\/fe9ae41193699db4a4c1601423d436f7\",\"name\":\"Flemming Poulsen\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ade0882c81fb071e132e78fde375c684d77511df3478ca06f9520db043c1236d?s=96&d=wp_user_avatar&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ade0882c81fb071e132e78fde375c684d77511df3478ca06f9520db043c1236d?s=96&d=wp_user_avatar&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ade0882c81fb071e132e78fde375c684d77511df3478ca06f9520db043c1236d?s=96&d=wp_user_avatar&r=g\",\"caption\":\"Flemming Poulsen\"},\"description\":\"Chefedakt\u00f8r og grundl\u00e6gger af FinalCall.travel. Erfaren luftfarts analytiker og rejseskribent - med mere end 15 \u00e5rs erfaring fra branchen.\",\"sameAs\":[\"http:\\\/\\\/FinalCall.travel\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/flemmingpoulsen\\\/\"],\"url\":\"https:\\\/\\\/finalcall.demowebprojects.com\\\/se\\\/author\\\/flemming-poulsen\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"SAS mist\u00e6nker koordineret angreb p\u00e5 ny reklamefilm - FinalCall.travel Sverige","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/finalcall.demowebprojects.com\/se\/2020\/02\/12\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\/","og_locale":"en_US","og_type":"article","og_title":"SAS mist\u00e6nker koordineret angreb p\u00e5 ny reklamefilm - FinalCall.travel Sverige","og_description":"Vi kunne tidligere idag skrive, at SAS har oplevet et direkte shitstorm p\u00e5 sociale medier, efter de ig\u00e5r offentligjorde deres nye reklamefilm. Nu mist\u00e6nker SAS at der er tale om et koordineret angreb bag kritikken af kampagnen. “Hvad er virkeligt skandinavisk” spurgte SAS i kampagnen og kom selv med svaret: “Absolut ingenting” L\u00e6s ogs\u00e5: Ny …","og_url":"https:\/\/finalcall.demowebprojects.com\/se\/2020\/02\/12\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\/","og_site_name":"FinalCall.travel Sverige","article_published_time":"2020-02-12T10:16:20+00:00","author":"Flemming Poulsen","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Flemming Poulsen","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/finalcall.demowebprojects.com\/se\/2020\/02\/12\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\/#article","isPartOf":{"@id":"https:\/\/finalcall.demowebprojects.com\/se\/2020\/02\/12\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\/"},"author":{"name":"Flemming Poulsen","@id":"https:\/\/finalcall.demowebprojects.com\/se\/#\/schema\/person\/fe9ae41193699db4a4c1601423d436f7"},"headline":"SAS mist\u00e6nker koordineret angreb p\u00e5 ny reklamefilm","datePublished":"2020-02-12T10:16:20+00:00","mainEntityOfPage":{"@id":"https:\/\/finalcall.demowebprojects.com\/se\/2020\/02\/12\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\/"},"wordCount":283,"commentCount":0,"keywords":["Kampagne","SAS"],"articleSection":["Featured","Flyselskaber"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/finalcall.demowebprojects.com\/se\/2020\/02\/12\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/finalcall.demowebprojects.com\/se\/2020\/02\/12\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\/","url":"https:\/\/finalcall.demowebprojects.com\/se\/2020\/02\/12\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\/","name":"SAS mist\u00e6nker koordineret angreb p\u00e5 ny reklamefilm - FinalCall.travel Sverige","isPartOf":{"@id":"https:\/\/finalcall.demowebprojects.com\/se\/#website"},"datePublished":"2020-02-12T10:16:20+00:00","author":{"@id":"https:\/\/finalcall.demowebprojects.com\/se\/#\/schema\/person\/fe9ae41193699db4a4c1601423d436f7"},"breadcrumb":{"@id":"https:\/\/finalcall.demowebprojects.com\/se\/2020\/02\/12\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/finalcall.demowebprojects.com\/se\/2020\/02\/12\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/finalcall.demowebprojects.com\/se\/2020\/02\/12\/sas-mistaenker-koordineret-angreb-paa-nye-reklamefilm\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/finalcall.demowebprojects.com\/se\/"},{"@type":"ListItem","position":2,"name":"SAS mist\u00e6nker koordineret angreb p\u00e5 ny reklamefilm"}]},{"@type":"WebSite","@id":"https:\/\/finalcall.demowebprojects.com\/se\/#website","url":"https:\/\/finalcall.demowebprojects.com\/se\/","name":"FinalCall.travel Sverige","description":"Travel Smarter","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/finalcall.demowebprojects.com\/se\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/finalcall.demowebprojects.com\/se\/#\/schema\/person\/fe9ae41193699db4a4c1601423d436f7","name":"Flemming Poulsen","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/ade0882c81fb071e132e78fde375c684d77511df3478ca06f9520db043c1236d?s=96&d=wp_user_avatar&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ade0882c81fb071e132e78fde375c684d77511df3478ca06f9520db043c1236d?s=96&d=wp_user_avatar&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ade0882c81fb071e132e78fde375c684d77511df3478ca06f9520db043c1236d?s=96&d=wp_user_avatar&r=g","caption":"Flemming Poulsen"},"description":"Chefedakt\u00f8r og grundl\u00e6gger af FinalCall.travel. Erfaren luftfarts analytiker og rejseskribent - med mere end 15 \u00e5rs erfaring fra branchen.","sameAs":["http:\/\/FinalCall.travel","https:\/\/www.linkedin.com\/in\/flemmingpoulsen\/"],"url":"https:\/\/finalcall.demowebprojects.com\/se\/author\/flemming-poulsen\/"}]}},"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/finalcall.demowebprojects.com\/se\/wp-json\/wp\/v2\/posts\/3645","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/finalcall.demowebprojects.com\/se\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/finalcall.demowebprojects.com\/se\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/finalcall.demowebprojects.com\/se\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/finalcall.demowebprojects.com\/se\/wp-json\/wp\/v2\/comments?post=3645"}],"version-history":[{"count":0,"href":"https:\/\/finalcall.demowebprojects.com\/se\/wp-json\/wp\/v2\/posts\/3645\/revisions"}],"wp:attachment":[{"href":"https:\/\/finalcall.demowebprojects.com\/se\/wp-json\/wp\/v2\/media?parent=3645"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/finalcall.demowebprojects.com\/se\/wp-json\/wp\/v2\/categories?post=3645"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/finalcall.demowebprojects.com\/se\/wp-json\/wp\/v2\/tags?post=3645"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}